b'ing stigma-free

3d-man-love-kisses-heartsWhen I first went public with my HIV status, I knew that I would face stigma. I accepted the challenge of possibly being rejected by many people who would not be willing to understand. Willful ignorance was the only way I could understand their close-minded thinking. I had to consider my children, my mother, and grandmother, and I prepared myself for the possibility of losing their support and their love. I also knew that they would have to share the burden of the backlash from my public status. To my surprise, I was well received and supported. I was shown love that I had not recognized before.

My status went public in a local newspaper and then CNN. I didn’t get much backlash until I began reading the comments. Complete strangers stereotyped me as a young, irresponsible girl. When I started dating, there were a handful of individuals who did not understand HIV and immediately rejected me. Once they became more knowledgeable they began to come back, but I was focused on my personal goals and no longer interested. A few people stopped being my hair clients due to my diagnosis. So, I guess stigma has remained a constant.

Complete strangers stereotyped me.

I believe that if more people spoke up about living with HIV/AIDS its stigma would get better. If more people knew this silent epidemic was prevalent among their loved ones – like lupus, diabetes, and cancer – those living with the virus would be better able to fight it. And others would be less fearful, and therefore they’d be more sensitive about their reactions.

I face stigma head on and address it every opportunity that I can. Often times when I talk about HIV/AIDS, people assume that I’m only advocating or speaking on behalf of others. They rarely assume that I am actually a person living with HIV. I love being able to shut down stigma and challenge people to address HIV/AIDS with a different and more compassionate mindset. I help them consider who in their circle may have the virus, but don’t know. I don’t think that people realize that they are creating stigma through conversations, reactions, or even jokes.

We deserve love, respect, family, adventure, fun.

I get to remind people that those of us who are living with HIV/AIDS deserve a life, too. Meaning, we deserve love, respect, family, adventure, fun – we are not cursed nor punished. I realize that people become more empathetic and show even more compassion when they understand that this can happen to them, or may be happening to someone that they love. I want people to understand that HIV/AIDS stigma can take a life. It can cause anger, resentment, isolation, and suicide. It can cause people with the virus to give up on getting into care or getting “to undetectable”. This leads to more deaths; more babies born with HIV/AIDS; more infections.

Words carry so much power around this epidemic. Words influence our mindset. I believe that the more we speak of HIV/AIDS in a gentle way, the easier it will be to offer much needed support to those living with the virus. To me, successfully managing HIV/AIDS requires mental first, spiritual second, and physical last. It is hardest to come back from a broken spirit when fighting this virus. That’s why support is so vital. If you want us to care enough not to spread this virus, then stop the stigma and give us the love and support we need to care enough about ourselves.

B Stigma Free!

masonia-traylor_hiv_shespositive_smallMasonia Traylor is a mother who is completing her undergraduate degree in Public Policy at Georgia State University. She is CEO of the non-profit organization, Lady BurgAndy Inc., and she was diagnosed with HIV in 2010. Recently featured on the cover of People magazine, and in Time and Essence magazines, Masonia is a campaign ambassador for She’s Positive, CDC’s Let’s Stop HIV Together, and Kaiser’s Greater Than AIDS, where she raises awareness about HIV and its impact on the lives of all Americans, and fights stigma by showing that persons with HIV are real people. She is also a global blogger for The Well Project #StopHIVTogether #StopHIVStigma  #UntilTheLastOne #ShesPositive

community_cartoon-pplI’ve lived with HIV for more than 35 years, including through a period in the mid 90s when I was visibly wasted, weighing only 124 pounds (I am 6’ 1”), and had purple Kaposi sarcoma lesions all over my face and body. When the lesions were the worst little kids would point at me when I walked down the street, dogs barked at me and passersby studiously avoided eye contact.

I start with this story to make the point that I know something about HIV stigma.

I believe that HIV stigma is worse today than it has ever been. Many people who do not have HIV find that statement startling. They remember, or have seen on TV or in film, the days when one had to wear a spacesuit to visit a person with HIV in the hospital; when people were afraid to eat in a restaurant with a gay waiter; wouldn’t touch people with HIV and in general were terrified of us.

We know so much more about the routes and risks of transmission today, so those fears have somewhat lessened. Why then am I asserting that stigma is worse today?

The manifestation of stigma most conscious to those who do not have HIV is the fear of casual contagion. But to those of us who experience the stigma first-hand, HIV stigma is more nuanced, and has evolved over the years.

To us, stigma is about others making a moral judgment about our worth when they find out we have HIV: pre-judging, blaming, marginalizing, or “othering” us. And perhaps most important, it is about self-stigmatization, also called internalized stigma. By these measures stigma has gotten worse, not better.

Stigma is about others making a moral judgment about our worth

When effective combination therapy was introduced in the mid 90s, profoundly changing what it meant to have HIV, many thought HIV stigma would go away as we treated our way out of the epidemic. It didn’t work out that way.

Prior to effective treatment, almost everyone—regardless of whatever religious or moral problems they might have had with homosexuality or injection drug use or commercial sex work or promiscuity—had some degree of human compassion for others who were suffering and likely to die, possibly a horrific and painful death. We were viewed through a lens of pity.

Effective therapy changed that. If we were going to be living longer, that meant we were going to be around longer to potentially infect others. The public health and criminal justice systems started defining us as viral vectors, potential infectors, an inherently dangerous population that needed to be sought out, identified, tracked down, tested, reported, listed, monitored, regulated and, increasingly criminalized.

The media and celebrities are complicit in this as well. In the 80s and much of the 90s, there was a steady flow of warm fuzzy human interest stories, about people with AIDS still valiantly struggling to raise their families and live their lives, while managing a life-threatening illness that had no cure. Inspiring examples of the triumph of the human spirit provoked an empathetic response from the public. Celebrities made support for people with AIDS fashionable.

Today, most of those celebrities have moved on to more trendy causes. The media, when they do reference a specific HIV+ individual, it is more often in a criminal context: an “AIDS Monster” or “AIDS predator”. When someone with HIV is accused of not disclosing their HIV status before having sex, or of scratching, biting or spitting, the media coverage is typically hysterical and frequently inaccurate.


From the earliest days of the epidemic until the late 90s and early 2000s, many people living with HIV (PLHIV) in the U.S.—probably a majority—participated in some type of support group or network of PLHIV.

When we were diagnosed, generally the first recommendation we got wasn’t to go to a doctor, but to get together with others with HIV so we could learn how create a supportive environment around ourselves to withstand the risky consequences of disclosure. Support groups and networks—other PLHIV—are where our questions were answered, where we made new friends and began to rebuild lives that were turned upside down with the news of our HIV positive test.

Today, those support groups are almost entirely gone and the networks lost funding and support. Now some of us are in the process of rebuilding those resources because if we want to fight stigma, we need to focus on empowering the stigmatized.

That starts with getting people with HIV together and enabling us to define our own agenda rather than having others define an agenda for us. Networks allow us to choose our own leaders and hold them accountable, rather than having people with HIV speaking for us who have been selected by others. And importantly, networks enable PLHIV to speak with a collective voice.

In 1983 a small, courageous group of people with AIDS wrote The Denver Principles, now considered an iconic document. Written at a time of great social fear and political hysteria, they spelled out the rights and responsibilities of people with AIDS and those who care for or provide services to us.

They began the document by taking control of the language, pioneering “people first” language:

“We condemn attempts to label us as “victims,” a term that implies defeat, and we are only occasionally “patients,” a term that implies passivity, helplessness, and dependence upon the care of others. We are “People With AIDS.”

They also demanded the right to “be involved at every level of decision-making and, specifically, to serve on the boards of directors of provider organizations.”

The fight against the epidemic must include
the people who have the disease as equal partners in the battle

In the history of humankind, never before had sufferers of a disease united to assert such rights. The Denver Principles expressed a fundamental truth: to be successful, the fight against the epidemic must include the people who have the disease as equal partners in the battle. It was a powerful and radical concept.

That model empowered our community to create a massive AIDS healthcare service delivery system, from scratch, in a remarkably short period of time under difficult circumstances. It empowered us to create our own media, buyers clubs, research organizations, all of which were also tools to combat stigma.

When others would not work at our side, want us to live in their homes, touch their dishes, use their towels or hold their children, it wasn’t the voice of the government or healthcare establishment or media that educated them, it was our empowered voice.

When the nation’s political leadership failed to address the emerging crisis—and was content to watch us die—our collective empowerment is what gave us the political muscle to force change and expedite the development of effective treatment.

But today, empowerment has become a slogan rather than a system. Our political muscle has atrophied and a diagnosis is lonelier than ever. We long for the broader loving HIV and GLBT community that once embraced the newly diagnosed with love, accepted the epidemic as a collective responsibility and assured us “we will get through this together.”

There’s no secret to reducing HIV stigma – all we have to do is look at how we did in the first half of the epidemic. The answers are right there if only the AIDS establishment would support their implementation.


sean-strub-head-shot_smallSean Strub is the founder of POZ Magazine, executive director of the Sero Project, a US-based network of people with HIV combating criminalization and is the author of Body Counts: A Memoir of Politics, Sex, AIDS, and Survival (Scribner 2014). A longtime activist and HIV survivor, he was the first openly HIV positive person to run for the U.S. Congress, produced the off-Broadway hit The Night Larry Kramer Kissed Me and from 2010-2012 co-chaired the North American affiliate of the Global Network of People Living with HIV (GNP+/NA).


HIV has been deeply stigmatized since it emerged in the 1980s. During this decade, HIV stigma was evident in many public statements about the “gay plague” made by powerful and prominent people. Pat Buchanan (politician) said “the poor homosexuals – they have declared war upon Nature, and now Nature is exacting an awful retribution.” Jerry Falwell (religious leader) said “AIDS is the wrath of a just God against Image of World AIDS Day logo
homosexuals… AIDS is not just God’s punishment for homosexuals. It is God’s punishment for the society that tolerates homosexuals.” Just as stigmatizing, President Ronald Reagan didn’t comment on the devastating effects of the disease until 1987, after thousands of Americans had already died of HIV/AIDS.

We’ve come a long way since the 1980s, but HIV stigma persists. We now have a National HIV/AIDS Strategy that envisions the US as a place where people living with HIV will be free from stigma and discrimination.1 Much of my research explores how and why experiences of HIV stigma impact the health of people living with HIV. Here is some of what I’ve learned:

  • Internalized stigma: People living with HIV may internalize stigma. This involves people “buying into” the negative beliefs and feelings about HIV, and in turn, applying this negativity to themselves. People living with HIV who internalize stigma may feel shameful, worthless, and/or less than other people. Internalized stigma is dangerous. People living with HIV who internalize stigma are more depressed, anxious, and feel more hopelessness.2 They also do a worse job managing their HIV treatment: They don’t always take their HIV medication and they tend to go longer than recommended between medical care visits.3 This may be because they feel that they don’t deserve care or want to avoid thinking about their HIV.
  • Experienced discrimination: People living with HIV experience discrimination based on their HIV status. Sometimes this has a direct impact on people’s health, such as when doctors, nurses, and dentists refuse to treat people living with HIV. A lot of research also suggests that discrimination is stressful, and that this stress may worsen one’s health.4 Among people living with HIV specifically, those who experience more discrimination are more likely to have a CD4 count lower than 200,3 a sign that the immune system is seriously weakened and AIDS has developed.
  • Anticipated discrimination: People living with HIV who expect discrimination in the future may also experience stress, and subsequently worse health. Imagine living your life wondering if people are going to treat you unfairly and worrying about how that might affect whether you lose your job, housing, and/or relationships. The anticipation of stigma impairs health, and increases the likelihood of developing a secondary illness such as diabetes, heart disease or hypertension.3 Additionally, people living with chronic illnesses, like HIV, who expect stigma from healthcare providers are less likely to access care when they need it.5

Given that HIV stigma is bad for people’s health, what can we do about it? HIV stigma has changed quite a bit since the 1980s; we can change it even more by the 2020s. World AIDS Day is on December 1st. To celebrate, let’s all try to change HIV stigma. Evidence shows that how we think, feel, and act depends a lot on how other people in our social networks think, feel, and act.6 We are greatly influenced by our friends, family, and coworkers – not just the Pat Buchanans and Jerry Falwells of the world. Let’s apply this science during this World AIDS Day and b HIV stigma-free in a way that loudly communicates our freedom from HIV stigma to others in our social networks. Here are some ideas:

  • *Attend events: Let’s go to World AIDS Day events in our communities. When people ask about our weekends on Monday, let’s tell them all about the events and how fantastic they were. Really chat it up, I’m sure that your coworkers will be grateful for the distraction from Monday morning email buildup.
  • *Show movies: Let’s invite our friends over to watch How to Survive a Plague, talk about our favorite HIV activists, and impress them with our amazing spinach dip and pumpkin-pecan pie.
  • *Post on Facebook: Let’s share stories on Facebook of people living with HIV overcoming stigma from GreaterThan.Org. Let’s try to get as many videos of resilient people living with HIV on Facebook as videos of stumbling babies and tumbling cats.
  • *Decorate and give cards: Let’s all download banners from The Stigma Project and use them as decorations for our office doors or cards for friends and family. People give cards for Talk like a Pirate Day, so giving cards for World AIDS Day is absolutely acceptable.

Let’s do anything HIV stigma-freeing that we want this World AIDS Day, but let’s all tell people about it. By communicating our freedom from HIV stigma, we may be able to free others from HIV stigma as well!



  1. National HIV/AIDS Strategy. AIDS.gov website. http://aids.gov/federal-resources/national-hiv-aids-strategy/overview. Accessed November 12, 2014.
  2. Lee RS, Kochman A, Sikkema KJ. Internalized stigma among people living with HIV-AIDS. AIDS Behav 2002;6:309-319.
  3. Earnshaw VA, Smith LR, Chaudoir SR, Amico KR, Copenhaver MM. HIV stigma mechanisms and well-being among PLWH: A test of the HIV stigma framework. AIDS Behav 2013;17:1785-95. PMCID: PMC3664141
  4. Pascoe EA, Smart Richman L. Perceived discrimination and health: A meta-analytic review. Psych Bull 2009;135:531-554.
  5. Earnshaw VA, Quinn DM. The impact of stigma in healthcare on people living with chronic illnesses. J Health Psychol 2012;17:157-68. PMCID: PMC21799078
  6. Christakis NA, Fowler JH. Connected: The surprising power of our social networks and how they shape our lives. New York, NY: Back Bay Books; 2009.

Valerie EarnshawDr. Valerie A. Earnshaw is an Instructor at Harvard Medical School and Associate Scientific Researcher at Boston Children’s Hospital. She earned her Ph.D. in social psychology from the University of Connecticut and completed post-doctoral training at the Center for Interdisciplinary Research on AIDS. Her research focuses on understanding how stigma impacts health outcomes among people at risk of or living with HIV and other chronic illnesses.


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